Illustration, Amplification and disjuncture

There are three different ways in which the music video can relate back to the song itself. These include;
Illustration - Everything in the music video is based on the source song. For example the song Everybody hurts by REM and Parklife by Blur

Amplification - Enables the director to become an artistic force in the construction of the music video as a whole. Keeps a link with the lyrics/song however, constructs complementary layers of meaning. For example, Imitation of life by REM and The Scientist by Coldplay

Disjuncture - Intentionally ignores the content of the song and genre of the music and tries to create a whole new set of meanings. These music videos don't tend to make a lot of sense and can often use abstract imagery. For example, No Surprises by Radiohead